The brand emerged from Anne’s attitude to be aspiring but never lose the bright side of life. Early she realized that the COMBINATION of both make you happy and satisfied. Be versatile in EVERY part of life, don’t forget about hobbies, friends, sports, music, daily duties or success.
The combination of HIGH-END Fashion and EVERYDAY-COMFORT.
The result of a longstanding vision to have the perfect mix of everything, which is important to me. The sudden end of my tennis career attracted me to my second passion: DESIGN. During my fashion studies in Munich the idea of my own bag, perfectly designed for my lifestyle, emerged even more. Combining elegance, sportiness and high quality materials, so you can use the bag every day, are the key factors, which make the bag even more beautiful day by day.
After several years and broad experience in design, business trips to different cultures and exciting encounters the moment finally came in February 2015: starting my first own collection. The MY Life Collection.